Product Development

Anthem works with clients both large and small to develop new products, services and/or line extensions. With more than ten years of experience in executing, strategizing, and managing clients’ brand objectives, Anthem’s leadership team is well versed in the consumer wants and needs that drive successful development initiatives.

product developmentAnthem’s product development services include:

  • Benchmarking and objectives
  • Industry and trend analysis
  • Brand strategy and development
  • Partnership procurement
  • Integration with existing products or services
  • Implementation and execution